Hailo are unambiguously backing the YES campaign and have released a video in which unsuspecting passengers are filmed as a taxi driver spouts his prejudice towards heterosexuals.
He has no time for 'Breeders' as he derisively calls them. Hostility to heterosexuals is a rather marginal problem in this country and, indeed, most countries. Understandably, the passengers look bemused rather than offended.
Hailo's avowed objective in the campaign is to demonstrate 'how ridiculous discrimination is'.